An in-depth guide on modern performance marketing strategies and a new research system designed to enhance marketing effectiveness. Here's a brief summary of the key points:

1. Innovative Marketing Shift: Emphasizes creative strategies and the importance of consumer data for understanding preferences and informing new collection methods.
2. Data-Driven Engagement: Describes using data-driven techniques for audience engagement and campaign personalization.
3. AI and Brand Growth: Focuses on AI's role in unique strategy development and supporting different brand growth stages.